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Michael Jackson's 'This Is It': Just How Big Will It Be?

Leave it to Michael Jackson to out-perform the competition.

Amid enormous buzz and record ticket presales, the much-anticipated movie featuring footage of Jackson's last days rehearsing for his comeback concert tour could greatly exceed expectations at the global box office.

Indeed, 'This Is It' which opens wide on Oct. 28 for a two-week run, is leading ticket sales on Fandango, overtaking this week's movie releases and putting up numbers that rival recent blockbuster presales for 'Star Trek' and 'Harry Potter and The Half-Blood Prince.' And here's a doozy: Nikki Finke reports that executives at AEG, the concert promoter that was to present Jackson's series of 50 shows in London, are predicting the movie could deliver $250 million within five days of its international premiere. According to Finke, Sony Pictures has already recouped the $60 million it paid for the rights to the film thanks to sizzling presales.

Now, let's digest AEG's astonishing prediction: $250 million!! In FIVE days!! Given MJ's enduring appeal -- and posthumous profitability -- is that such an impossible figure to throw out? Come on: If Miley Cyrus can topple box-office records for her 2008 3-D concert film, extending a limited run to satisfy gangbusters ticket sales, then imagine what the King of Pop might accomplish on the big screen several months after his death. While Sony and AEG execs maintain they intend to keep the film in theaters just two weeks, Finke's AEG sources say 'This Is It' could return for an encore.

Sure Jackson had a supernatural dancing prowess, but can he compete in the same cinematic league as Harry Potter and other box-office superheroes? It's too soon to tell, but in a couple weeks, the peerless pop legend will likely claim one title: the record for the highest-grossing concert film in history.


'This Is It' showtimes and tickets
'This Is It' trailer in HD

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